CHALLENGE
Help a global company in the automotive industry design a better user-experience.
METHOD
- Research amnesty of existing internal documents.
- Session 1: mapping the existing user-journey.
- Session 2: mapping the future user-journey.
OUTCOMES
- Alignment between team members of key areas to focus on in the user experience.
- UX and back-end developers used maps as foundations for technical planning.
- Areas highlighted which needed future discussion and agreement within the team.